Thanks to a “can do no wrong” image cultivated by its effective marketing machine, people make the mistake of assuming that Apple’s the best out there—bar none (may we invite you to revisit the myth of the Apple iPhone’s overwhelming superiority?). So you can imagine the amount of press coverage the flaming iPod nano (which has something to do with its battery) has received:
Wha? The Apple iPod nano actually failing is news? When did we anoint Apple and Steve Jobs as god-incarnate, incapable of any gadget-related error whatsoever? Apple may have a lot of undeserved attention from the online and offline media, but this also means its really under the magnifying glass; the smallest slip-up generates news stories from here to Timbuktu.
Tags: battery troubles, burning, flaming, iPod nano, sparking
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