Senin, 01 Desember 2008

iPhone television advert banned

iPhone
The ASA agreed with viewers who thought Apple's ad misleading
One of Apple's adverts for the iPhone has been taken off the TV.

The Advertising Standards Authority (ASA) agreed with more than a dozen complaints over claims about the 3G version's "really fast" performance.

The advert said the product "helps you get the news, really fast", and "download pretty much anything, really fast."

But 17 viewers didn't agree.

They said the 30 second ad was misleading and exaggerated the speed of the device.

Apple argued the claims were only meant to be taken as a comparison to its predecessor.

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